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Wine Label concept for a Cabernet Sauvignon from Argentina. I have always been fascinated by double-meaning images. How two of the same shapes can be perceived as different things at the same time. Mirada Oculta means “hidden look”.

Mirada Oculta

Cabernet Sauvignon Wine Label

A black bottle of Cabernet Sauvignon red wine with a pink background and a label with an illustration of birds in a jungle that at the same time look like hidden eyes that peak through the leaves.

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Vector illustration with textures of a traditional wooden table with a bottle of Vogelbeerschnaps on it, surrounded by birds, leaves and rowanberries, in the background is an Austrian landscape in the alps and a cheering couple in traditional Austrian clothes.

Interested in a collaboration?

juliakerschbaumer-button-frame.webp

Vogelbeerschnaps

Advertising and label design for a traditional Austrian rowanberry brandy.

“I tend to assign Julia Kerschbaumer for particularly tricky tasks, as she is prepared to go the extra mile to master them. She works conscientiously, researches extensively and, even under time pressure, creates unique three-dimensional spaces that are visually enthralling.”

Nils Stelte, Photo Editor at Rolling Stone Germany

© 2026 Julia Kerschbaumer

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